The growler is having a moment. The 64-ounce vessel reminiscent of a moonshine jug can often be seen lining the shelves of brewpubs, ready to be filled with a beer geek's favorite beer and toted home to enjoy. Though they are undoubtedly trendy, growlers offer far more than artisanal accessorization.
"I think any brewery should offer growlers," says Kris Spaulding, the co-owner and sustainability director of Brewery Vivant. "Not because growlers are unique, but because being very community-focused, a growler makes sense."