Blair Badge, 29, of Grand Rapids, is a digital strategist and style blogger at blairbadge.com. She’s living a chic, monochromatic life in black and white. Fair warning: Her Instagram is a little tomboy with a sprinkling of travel and an overabundance of the sleek life.
How would you describe your blogging style?
My blogging style is similar to my personal style — effortless minimalist. I take the “less is more” approach in almost all areas of life. Although I do enjoy sharing my personal style, I can feel myself migrating towards a blend of travel and style essentials.
What would you say is the greatest satisfaction of being a style blogger?
I share whatever I’m excited about in the moment — that could include a new wardrobe piece, something architectural or a travel destination. I get great satisfaction out of connecting with other “digital influencers,” as we’re apparently now called, through our blogging and social media platforms. Some have turned into great friends.
When did you start taking fashion/style seriously? How old were you and where were you living?
It all started in my early 20s while I was living abroad and exposed to the unique styles I would see daily on the street. It made me cognizant of how individual style can be an extension of who you are and what you’re all about. So in a way it was then that I became more intentional about my own personal style.
Style wise, what are you digging these days?
Clean lines and a slight utilitarian approach to fashion. Right now I’ve locked into a very minimalist, almost androgynous wardrobe, which I love because it’s simple yet makes a statement. And there’s less fuss while piecing together my outfits in the morning.
Have any opinions or recommendations for someone looking to make their style game stronger?
This may sound simplistic but Pinterest is a gold mine for style inspiration, especially for finding what looks best on your specific body type.
How would you describe your personal style?
Slightly androgynous, Scandinavian, minimalist.
Name a boutique and salon that our readers should visit?
Boutiques — BLACKLAMB is my personal fave, hands down. They are constantly pushing the envelope with trends and unique pieces from all over the world. For all things beauty, Cheeky Strut and Siren & Proper.
What are your style weaknesses?
Black, black and more black. I’m sure that doesn’t come as a shock. Lately, I’ve been quite obsessed with backpacks. Nothing juvenile, but sleek rucksacks for toting around my laptop and other work essentials.
More at blairbadge.com.