Tuesday, 05 May 2015 14:10

HIP HOP BEST BET: Tyler The Creator

Written by  REVUE Staff
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Tyler The Creator Tyler The Creator

Tyler, the Creator wsg Taco
May 10, 7 p.m., $25
The Intersection, Grand Rapids
sectionlive.com, (616) 451-8232

“I’m a f****** paradox — no I’m not.”

And just like that, hip-hop artist Tyler, the Creator has laid out his mission, his M.O. and everything intriguing about him. The 24-year-old rapper/producer/graphic designer rose to fame as the leader of the offbeat rap collective Odd Future, but since he went solo four years ago, Tyler has built a following on his own.

He released his fifth album, Cherry Bomb, last month to critical acclaim. On May 10 he brings his razor-sharp lyrics, largely hookless beats, and his divisive personality to the Intersection. He’ll be joined by his label-mate, Taco (from Odd Future, not the ‘80s artist who sang “Puttin’ on the Ritz.”)

Tyler freely employs homophobic slurs throughout his works, yet was among the first to show public support for Frank Ocean when he came out of the closet. His fierce persona belies a rare intelligence and wit, if not his wicked sense of humor. This is, after all, the guy who directed a Mountain Dew commercial about a goat in a police lineup that was deemed “the most racist ad ever” by ABC News. Paradox? More like an enigmatic performance artist who knows how to seduce the public.

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