Monday, 26 August 2013 10:35

New Kids on The Block: Q&A with Carla Hill, president and CEO of West Michigan Symphony

Written by  Alexandra Fluegel
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It's been said that classical music is a fading genre, so what does the West Michigan Symphony do to encourage new generations of listeners and concert attendees?

We're doing The Block.

Like The Block is Hot? Are you saying you're doing a symphonic rendition of the 1999 debut studio album by the rapper Lil' Wayne aka Weezy aka Weezy F. Baby?

No. The Block is the West Michigan Symphony's new 120-seat performance and education space. It's a simple, accessible, inspirational space where honest music can happen ... not to you, but with you. The performances will be diverse and highly entertaining, and our own Symphony musicians will be bringing something new and we'll be bringing musical artists from around the country to continue to expand on what The Block intends to be.

So, no Weezy?

No, not likely. The Block will include an intriguing, cross-pollinated mix of music that can be intimate or explosive. From timpanists who perform on cardboard boxes to klezmer-meets-Bollywood with a splash of bluegrass, from jazz to Broadway-influenced cabaret performances.

OK, so who are The Blockheads?

The Blockheads! We are looking for a street team to get the word out on the streets of West Michigan with posters and flyers. We also want volunteers to help us on concert weeks to set up and teardown, take tickets, usher and welcome guests. There will be perks!

Interview conducted and condensed by Alexandra Fluegel. Edited by Lindsay Patton-Carson.

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