Monday, 25 August 2014 13:14

Kzoo Gets Some Chicago Love with Audiotree Music Festival

Written by  Nolan Krebs
Rate this item
(0 votes)
Tokyo Police Club Tokyo Police Club COURTESY PHOTO

Audiotree Music Festival
District Square, Kalamazoo
Sept. 6
$20-$75
audiotreemusicfestival.com

Kalamazoo’s music scene might be battered, but it ain’t beat.

Audiotree, the Chicago-based website and music company known for its stellar in-studio sessions, is bringing a well-deserved bump to town with its second-annual music festival. Sporting 12 bands on two stages in District Square, the event features a mix of national and local acts like RJD2, Tokyo Police Club, Slow Magic, the Soil & the Sun, The Kickback, Flint Eastwood and more.

While Audiotree calls Chicago its home base, the company has some kindred ties to southwest Michigan. Michael Johnston and Adam Thurston, co-founders of Audiotree, both grew up in Kalamazoo. The festival began as a way to bring some of the acts at Audiotree studios to their hometown.

“[We] always wanted to stay involved with the growing the music and arts scene in Kalamazoo,” Thurston said. “By hosting the Audiotree Music Festival in Kalamazoo, [we] can introduce artists to a community that may not get a chance to see them perform otherwise.”

As with a lot of festival lineups, Thurston said there’s a conscious effort to bring in bands donning all sorts of sonic outfits. Those who dig tunes with a digital hue can check out RJD2 or Slow Magic, while groups like Sol Cat and The Balconies should do the trick for those looking for more straightforward rock.

A good chunk of the artists performing at the festival are groups that have worked with Audiotree in one capacity or another, Thurston said, whether it be a live session, music video or studio recording.

“Since we’ve worked with these artists in the past, it gives the festival a family atmosphere,” Thurston said.

For a lot of regional bands, recording a live session with Audiotree is sort of a rite of passage. Alex McGrath, frontman for Michigan’s born-of-the-Earth darlings the Soil & the Sun, agreed what Audiotree does can be integral in connecting with an audience that might not get a chance to see you perform otherwise.

“An Audiotree live session is one of the coolest Internet things a band can do these days,” McGrath said. “As far as capturing a live performance goes, they’re pretty much unrivaled in terms of [audio and video] quality. Having really nice live videos on the web has definitely helped us share our music with a wider audience.”

Login to post comments

© 2019 Revue and Revue Holding Company

Join Our Newsletter!

Event Calendar

Breaking News

readthisissue 6.19